Portfolio
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Where families come togetherClient: A Scandinavian holiday company |
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Brief:
A family business asked us to help them promote their holiday properties in Denmark.
Solution:
For maximum international reach with minimum investment, a website was the obvious solution. We also created targeted online collateral to alert prospects in the key feeder markets of Germany, Denmark and the UK. These communications, including SEO and a number of email campaigns are driving customers to our client’s website and providing information to segment the market more efficiently.
Outcome:
We expect rental intake to increase by at least 10% so our client will also be able to reduce considerably the rental agency fees, focusing future work on building closer relationships with new holidaymakers, and delivering repeated business in the year to come.
